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How to Submit to Search Engines and Directories


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It is common knowledge that without traffic we have no business. Like any business, without any customers you don't get sales.

If you have a web-based business or if a significant portion of your business is done on the web through your web site, then the best advertising and marketing is done by submitting to the search engines and directories.

It helps in the visibility of web site in the World Wide Web and generates more publicity. Moreover submission to directory helps in increasing back links and instances of your web site. Another major advantage of directory submissions is that once you have submitted to a few reputable directories, your web site will automatically get indexed by search engines. Customers looking for particular products and services also use directories for reference, so submitting to reputable directories unfailingly leads to an increase in traffic to your site.

Before you submit your site make sure your pages are "optimized" for content and keywords. Use free or paid keyword tools to find the most popular and targeted keywords for your text, title and meta tags. Just use either the free Wordtracker keyword tool at http://freekeywords.wordtracker.com or the Google keyword tool available at adwords.google.com/select/KeywordToolExternal.

The results of a survey of web site marketers has found that most prefer to submit manually rather than use auto-submission tools. Most marketers said that this was because they "know" manual submission is more effective. Remember that manual directory submissions are always better because most directories nowadays have become smart enough to avoid auto software generated submissions.

Here is a free submission service http://www.promoteclick.com, where you can find a list of the 30 top engines and directories that offer free site listings. The search engines and directories are all ranked according to the Google PageRank.

Stanic, Vojin is a full time internet marketer and the owner of http://www.PromoteClick.com

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